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Strategy Development
Strategy Development
Turn market insights into your strategic advantage. Our advisory services help you develop and execute robust strategies that deliver tangible results. We go beyondb surface-level data, applying sophisticated analytical models to connect market trends, competitive pressures, and your unique organizational strengths. This process equips your leadership to navigate complexity with confidence and build a clear, actionable path to success.
Our Key Services Include
Organizational & Sector Strategy
Develops long-term strategic frameworks to enhance performance, competitiveness, and alignment within specific industries or sectors.
Go-to-Market & Growth Strategies
Designs actionable plans to launch products, expand markets, and drive sustainable business growth and customer engagement.
Market Entry & Pricing Plans
Evaluates new market opportunities, defines entry approaches, and establishes pricing models to maximize profitability and impact.
Program & Project Design
Creates structured programs and initiatives with clear goals, implementation frameworks, and measurable performance outcomes.
Featured Case Studies
TradeMark Africa and the State Department for Investment Promotion (SDIP)
Challenge: To develop Kenya's National Investment Strategy to boost foreign, domestic, and diaspora direct investment.
Solution
In partnership with Strathmore Research and Consultancy Centre, we analyzed the investment climate, identified barriers, and formulated a comprehensive action plan.
Impact
The work provided a strategic roadmap for economic transformation by creating an enabling environment for private investment in Kenya.
Coca-Cola
Challenge: Coca-Cola needed a strategy to address the challenges of PET bottle recycling in Kenya.
Solution
We conducted an in-depth analysis of the plastics challenge, reviewed Kenya's policy context, and mapped key stakeholders.
Impact
Our work provided the strategic framework that informed Coca-Cola’s communication and stakeholder engagement strategy for PET recycling.
Why Lotus for Strategy Development?
We build strategies that are not only insightful but actionable. Our rigorous, evidence-based approach ensures that your strategy is grounded in market reality, from national investment plans to market entry for new products, providing a clear path from insight to impact.